We’re bringing Gear Patrol’s mission to life this September 27-28 with our first two-day event called Stocked: A Product Culture Conference, at Classic Car Club Manhattan, and you’re invited to join us. Below, everything to expect on Day One (and here, everything to expect on Day Two). Get your tickets while they last.

Here’s what you get access to with a ticket to Stocked.

Live Programming and Panel Discussions

Who’s This For? Designing Products for People
Top designers cover how product designers think, how users interact with a product, and how their needs and desires play into the final design.

The Story Behind One Game-Changing Product
What it takes to be an innovator, to work without asking permission and to create products that change the game.

How to Spot the Next Collectible
What it takes to create — and spot— collectible products that span time.

Including special guests from Herman Miller, OXO, Hill City and the MoMA Design Store.

Headline Speaker: Chris Burkard


Chris shares stories about his essential pieces of kit, items that he cannot live without and the personal meaning behind each object’s importance.

Hear from Gear Patrol Editors

Head to Head Review
Two Gear Patrol editors go head to head with two competing products. Which one comes out on top?

First Impressions
A never-before-seen episode of First Impressions, Gear Patrol’s popular semi-weekly, product-focused YouTube show.

GP 100 Preview
A live filming of This Week In Gear.

Product Demos and Shopping

Visit stations to touch, feel and test products from:

Coffee Breaks & Experiential Activations

  • How to Choose the Right Leather Boots
    Goodyear welt? Quebec Eyestays? Learn the terms to know and what makes a great boot.
  • How to Properly Change your Watch Strap
    Ever wonder how to change the strap on your watch? Learn how from Gear Patrol editors.
  • Gear Patrol Watch Photography Photo Booth
    Our photographers will snap your watch and send it to you in real-time, ready to be posted and shared.
  • Gear Personalization with Billykirk
    Meet Chris Bray, co-founder of Billykirk, and get our gift to you personalized onsite.

Gifts and Giveaways

A curated check-in pouch with everything you need for Stocked, and a gift bag on your way out with gear from:

  • Hill City
  • Ladder
  • Best Made Co.
  • Simply Gum
  • Topo Designs
  • Muji
  • Doane Paper
  • Orbitkey
  • Throughout the day, attendees will be randomly selected to win some gear, with the prizes revealed onsite.

    Happy Hour

    Cocktails and a whiskey tasting with Knob Creek along with light bites and music.